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Thanks Informal Design for authorizing the publication of the project on mooool, Text description and images provided by Informal Design.
异规设计：PAW HUB位于深圳市OCT PARK，是一个集咖啡、宠物养护、社交零售的多功能空间，一个宠物与人和谐温馨的社区。
Informal Design：PAW HUB is located in OCT PARK in Shenzhen and serves as multi-functional a space integrating with coffee shop, pet care and communication and retail, as well as a warmth community for the harmony between you and your pet.
社区街角，每日公园 A Community Corner and Daily Park
深圳作为一座移民城市，都市里的人们渴望情感链接与社交：大部分宠物家庭的每日画像是下班回家牵上毛孩子，下楼步行到街角与邻里聊聊家常。
而宠物家庭作为日渐壮大的都市人群之一，可以聚集交流的地方却很少。
PAW HUB希望为他们创造一个街区公园：不是传统上属于人类的公园，是独属于宠物家庭的每日公园，一个家以外最想去的地方。
People who live in Shenzhen, a city of immigrants, are very eager for emotional links and intercourses, since the routine of mostly families with pets every day after work is walk to a corner and talk trivia with neighbors, leading their pets.
With the increasing number of pet families in the city, however, there are only few places for them to hang out and communicate.
Hence, PAW HUB is committed to creating a street park for such people, not a traditional human park but a daily park specially for pet families where they want to go the most except for their own houses.
▽独属宠物家庭的街区公园 A neighborhood park for pet families only
欢快穿梭，自由乐园 A Park for Pets To Run Around Freely
爱宠与怕宠人士的极端分化，让宠物在公共场合时常被拒之门外。为突破这种社会矛盾，我们将PAW HUB定义为一个舒适的街区公园，宠物家庭可以无拘无束、无惧社会眼光的自由乐园。
在这里，你会看见毛孩子们欢快地穿梭在充满植物的小天地里，不时与隔壁的毛孩子嬉戏，偶尔跑到主人那撒撒娇；你可以随时随地解放双手，与毛孩子们一起体验日常快乐的奥秘。
有位客人曾说：“PAW HUB满足了她对宠物店的所有想象”，我们希望在这个温馨的社区里描绘一个喜爱宠物人群的聚集地。
Due to the extreme polarization between Pet-lovers and Pet-fearers, pets are generally prohibited from showing at public sites. To breakthrough such social confrontation, we defines PAW HUB as a comfortable street park where pet families can feel free and keep away from public judgements.
In here, not only could you see your pets joyfully running around among varied plants, or sometime playing with other pet, otherwise sometime seeking for spoiling from you, but also could release your pets at any time any where to experience the daily happiness with them.
One of our customers once comments, “PAW HUB fulfills all my imagination for a pet shop”. It is also a hope to the designers who want to work out a warmth gathering community for pet-lovers.
▽毛孩子的自由乐园 A free playground for hairy children
秘密花园，延伸街景 A Secret Park With Street Senses Inside
在空间的另一处入口，我们打造了一个向内生长的秘密花园：将都市街区的生活气息带入室内，仿佛一刻从喧嚣的市区穿越到安逸的苏黎世小镇。
完美衔接从户外步入室内时的空间割裂感：植物从天花垂落下来形成一个天然的过渡空间；温柔的人造天光设计，让这里时刻散发沐浴在阳光下的愉悦。微妙的设计手法打破了原本300㎡的格局限制，还原了都市里日常的生活场景。
At the other entrance, we also developed a inside secret park to bring the city’s street life vibe in. In here, you will feel in one moment that you might cross to a small Zurich town from bustling city.
It perfectly fills up the spatial separation when you walk into from outside beneficial from the falling ceiling plants which form a natural transactional space and the artificial natural light that can bring you happiness of taking sunshine shower. Subtle design breakthroughs the spatial restriction in 300 ㎡ areas, and also restores daily life in city.
▽植物的自然过渡，营造向内生长的秘密花园 The natural transition of plants creates a secret garden that grows internally
昼夜氛围，自由切换 Free Light Switch between Day and Night
空间里的光影随着时间推移缓慢变化，在昼夜氛围下映射出社区生活的不同场景。
顶部的光线由高低错落的软膜天井组成，白天软膜照射下是柔和的白光；傍晚随音乐切换成迷幻的微光，Cafe即刻变成微醺Bar。
The light will change between day and night with time running, reflecting different community life scenes.
The ceiling is designed with uneven soft stretch film through which the soft white light will be reflected into in daytime and then at night, the light will turn into low psychedelic light with music changing and the coffee shop will also become a bar.
▽不同场景下的社区生活 Community life in different scenarios
肌理碰撞，反差之美 Collision between Internal and External Forming a Contracting Beauty
丰富的材质肌理与色彩将空间划分出多元的布局：醒目的外立面被黑色火山岩与黑色格栅覆盖包裹，在室内暖光映衬下碰撞出外冷内热的反差感；一抹橙色的陶瓷砖跳跃的划出了独立的咖啡窗口，活泼的色调瞬间温暖了空间的灰冷底色。
在步入PAW HUB时，不仅感受到专业严谨的服务，以及包围着毛孩子的温馨社区感。
Diversified materials and colors split PAW HUB into multiple layouts, while its external is covered with eye-catching black volcanics and grids, which forms a contracting beauty of cold-toned outside and warm-toned inside under indoors warm light. In here, you will also see few highlighted orange ceramic tiles protruding from the coffee window, and such vivid color instantly makes the cold grey tone warm up.
When walking into PAW HUB, what you can feel and see is not just professional and prudent services, but a community that can bring your pets a sense of warmth.
▽黑色火山岩与黑色格栅覆盖的建筑外立面 The facade of the building is covered with black volcanic rock and black grilles
自然蔓延，完整街区 Perfect Block with Actual City Street Scenes Naturally Integrating
PUW HUB 是一间宠物店，也是一间社区咖啡馆。
我们汲取了生活中的社区元素，让城市街景自然蔓延到宠物乐园中。例如，仿户外的复古绿遮阳棚与木纹组成的宠物零售区，与橙色的咖啡窗口遥相呼应；随处可见的生机绿植与户外石材让人身处室内却如置户外。每个功能区域相互独立，又在层层台阶与蜿蜒的小径下彼此联系。大面积的玻璃幕墙被设计成随时打开的折叠窗户、座椅，与街景衔接在一起形成完整的“街区公园”。
PAW HUB serves as more a community coffee shop than a pet store.
Integrating with the community elements in life, we introduces the city street scenes naturally into PAW HUB. For example, the pet retailing area made of vintage green outdoor-imitated sunshade and wood texture echoes with orange coffee window from afar, and the ubiquitous green plants and outdoor stones all bring people a feeling of staying outside. Each functional area is independent, but associated together by layers of stairs and devious pathways.
Moreover, the extensive glass wall is designed as folding windows and chairs you can unfold at any time, which forms a perfect street park with the artificial scenes.
▽多元化的社区咖啡馆 Diverse community cafe
遵循习性，自然相处 In Conformity to Pet Habits and Provide a Place for the Harmonious Coexistence between You and Your Pets
遵循宠物自身的生活习性与人类相处方式，空间在宠物所到之处定制了如宠物停靠、宠物便便处理、宠物喝水等一系列公共设施。
比如社交区域座椅处设置了拴绳扣，宠物主人可以解放双手，享用一份午后美餐；根据宠物的习性和喜好设计了小山丘、小洞穴，便于宠物们可以有趣味的玩耍。
In conformity to the life habits of pets and their methods of living with human, PAW HUB set up diversified facilities in every place for pets for them to take break, poop or drink.
For instance, tether buckles are designed beside the chair in communication area where you can release your hands to enjoy a lovely lunch. Moreover, there are several little hills and caves designed according to the habits and interests of pets so that they can play with fun.
▽公共区域 Public area
适度设计，安全舒展 Proper Design for Pet to Stretch Safely
宠物洗护美容区域与公共区域通过三道门隔离开，将气味与声音通过布局和设计完全消除，猫与狗也完全设计在两个互不干扰的空间，宠物不再是住在冷冰冰的铁笼子里，而是温馨小屋。
除此之外，宠物洗护与寄养空间设计也充分考虑到不同宠物的尺寸，创造了一个良好的呼吸与舒展空间给毛孩子，让它们在干净环境下感受到十足的安全感。
PAW HUB 希望成为宠物家庭的街区公园，让每一个毛孩子在这里闪闪发光、开心舒展。
Pet Wash&Care and Beauty Area is separated by three doors with the public areas, which can totally remove the smell and sound. There are also two independent areas designed for puppies and cats. In here, your pets will also live in warm house, instead of cold iron cage.
What’s more, the design of pet wash&care and nursing area also takes different pet heights into account, which creates an ideal space for your pets to breathe and stretch, bringing them fully sense of security in a clean environment.
PAW HUB looks forward to becoming a street park for pet families and wish every pet to shine and stretch joyfully.
▽宠物洗护美容区域 Pet grooming area
项目名称：PAW HUB
设计公司：Informal异规设计
公司网站: www.informaldesign.cn
联系邮箱: informaldesign@foxmail.com
完成年份: 2020.09-2021.01
主创设计: 王盛
设计团队: 林文豪、沈弘涛
品牌策略及品牌设计: BOYISH STUDIO
项目地址：中国深圳
建筑面积：300㎡
摄影版权: 张超
Project Name: Yanho
Design : Informal Design
Website: www.informaldesign.cn
Contact e-mail: informaldesign@foxmail.com
Design year & Completion year :2020.09-2021.01
Lead Designer: Sheng Wang
Design Team: Lin Wenhao、 Shen Hongtao
Branding & VI design : BOYISH STUDIO
Project location: Shenzhen, China
Gross Built Area: 300㎡
Photo credits: Zhang Chao
“ 一个宠物与人和谐温馨的社区乐园。”
审稿编辑: Maggie
更多 Read more about: Informal异规设计
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